
Shropshire Conference Centre, based within the Royal Shrewsbury Hospital complex is a not-for-profit organisation and offers cutting-edge teaching facilities, seminar rooms, and an exhibition area. The centre commissioned Source to undertake the project to celebrate a successful decade in business.
Source were asked to create a brand management strategy, including additions to their interactive website, to raise awareness of the conference centre and to increase its client base.
Centre facilities manager Sandra Sturge said: “Having worked with Source for some time, we know that we can rely on them to come up with some great marketing ideas while remaining firmly within our budget.
“We are delighted with the campaign they have created which has really helped to raise our profile and they are keeping us right up to date with the addition of the latest Google business photo technology on our website.”
Teresa Heath-Wareing, Source account manager, added: “When working with clients we try to understand their business as our own and to identify a suitable target market and to achieve the best possible results for them.
“Using email marketing and telemarketing, we ensure that they are getting maximum exposure throughout social media alongside strategic PR support aimed at local press and news websites.”