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Free parking will be on offer, and park and ride services from Meole Brace extended to every 10 minutes, as part of a campaign to encourage more people to do their Christmas shopping in Shrewsbury.
More businesses are being urged to join Shrewsbury BID after the launch of a new online system which makes it easier to become a member.
A campaign to provide free parking in Shrewsbury during the summer has been hailed as a major success with more people visiting the town centre.
It may only be October, but traders in Shrewsbury are being urged to get prepared to help the town centre sparkle this Christmas.
New figures show that more people are now visiting Shrewsbury on a Sunday according to the latest footfall reports.
A project to scope ideas for breathing new life into the Castle Street area of Shrewsbury has begun.
Shrewsbury town centre is looking good following the installation of new seating areas in Pride Hill and the completion of improvement work, say business leaders.
A pilot scheme to introduce a team of ambassadors to welcome visitors to Shrewsbury looks set to be repeated next year after a successful summer season.
Businesses in Shrewsbury town centre say a “pocket park” which appeared during an extended period of roadworks was a big success.
A town ambassadors scheme launched to help tourists get the most from their visit to Shrewsbury has been hailed a great success.
A new team of ambassadors have taken to the streets of Shrewsbury helping visitors to get the best of what the town has to offer.
A team of ambassadors are being introduced to Shrewsbury town centre this summer to show visitors the full range of what the town has to offer.