A rug giant which boasts the largest selection of rugs and carpets in the UK, is also one of the country’s biggest importers of quality handmade rugs and carpets has opened in Shrewsbury.
FrithRugs has opened its new outlet on Vanguard Park in Shrewsbury.
Andrew Frith, director of this well established family business said: “Shrewsbury offers a great location with a good transport infrastructure. FrithRugs will occupy a prominent position on the trade park which offers access to the A49 and A5 Shrewsbury Bypass.”
FrithRugs already has larger outlets in North Wales and Staffordshire which offer a combined 35,000sq ft of showroom space. The Vanguard Park site is a new business model for the company designed to provide a more intimate shopping experience. The site offers an impressive 4,000 sq ft filled with rugs and large rugs, and is the second in a number of similar sized outlets which FrithRugs hopes to open across the country.
Andrew said: “While much of our business comes from our online offering at www.frithrugs.co.uk customers still enjoy the overall retail shopping experience which we want to provide in smaller merchandising environments. We noticed a lot of customers were travelling to our Staffordshire store from the Telford and Shrewsbury area and this outlet is much more convenient for them.”
FrithRugs is enjoying considerable expansion and last year opened a similar new outlet in Warrington as well as two franchises in Canterbury and the Isle of Man. It plans to open a new outlet in Bristol later this year. The company says consumers are continuing to invest in their homes and that home décor and accessories remain a relatively inexpensive way to give rooms a fresh new look.
FrithRugs offers thousands of rugs in all shapes, sizes and colours and as well as offering exclusively designed contemporary rugs it is renowned for its staggering choice of traditional rugs from China, Persia, India and Pakistan. The company also offers a bespoke rug service which allows consumers and businesses to design their own individual rugs.
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